Tailor-made lighting to bring out the best in every piece of jewellery
The Bijouterie de Witte in Brussels wanted lighting that would enhance the jewellery on display, while respecting the delicate nuances of the precious metals and stones. Rodalight was asked to design a solution adapted to this demanding context, drawing on its expertise in specialist shop lighting.
Technical diagnosis and customised design
Each space was carefully studied to determine the optimum positioning of the luminaires and their intensity. The objectives were clear: to highlight each piece of jewellery, avoid reflections on the display cases and create a welcoming, elegant atmosphere.
- Analysis of shop windows and circulation areas for customers and staff.
- Determining the right colour temperatures for metals and stones.
- Assessment of lighting angles and light diffusion.
- Choice of durable, directional LED luminaires.
Key technical features
- Spectrum-optimised LED for faithful colour rendition.
- Adjustable spotlights to highlight specific areas.
- Dimmable to adjust intensity to suit the desired ambience.
- Even, glare-free lighting for maximum visual comfort.
Rodalight solutions implemented
For this project, we selected high-performance LED spotlights on rails, allowing the light to be precisely directed. The colour temperature was calibrated to faithfully reflect the tones of the metals and stones. Specific lenses focused the light on the jewels, while avoiding reflections and glare.
Comparative table before/after
| Criteria | Before intervention | After installation Rodalight |
|---|---|---|
| Colour rendering | Fluorescent or halogen, less precise | Calibrated LED, natural, faithful colours |
| Orientation | Fixed or low-modulability luminaires | Adjustable spotlights on rails |
| Grading | Not possible | Dimmable as required |
| Maintenance | Complex, frequent replacement | Durable, easy-to-maintain LEDs |
Advantages for jewellers
- Optimum enhancement of jewellery thanks to faithful colour rendering.
- Total flexibility for directing light to suit collections and display cases.
- Modular lighting that can be adapted to suit different times and events.
- Reduced energy consumption thanks to high-performance LEDs.
- Simplified maintenance and equipment durability.
Rodalight expertise and references
This project illustrates Rodalight’s ability to adapt its solutions to specialist stores, combining technical expertise with aesthetic appeal. You can compare this approach to other projects, such as the Art Company Gallery or Norden Fine Antiques, where the enhancement of the objects on display was also a key issue.
In addition to our solutions for specialist retailers, our expertise in retail surfaces and commercial lighting offers advice and innovative technologies to optimise the customer experience and product presentation.
Continuous optimisation
The luminaires installed can be quickly adjusted to suit changing collections or seasonal window displays. This flexibility is inspired by our other projects in the food and retail sectors, such as the Boucherie Jean-Pierre and the Vidya Ayurveda organic shop.
Conclusion: light, aesthetics and performance
The lighting at Bijouterie de Witte is now high-performance, adjustable and aesthetically pleasing, providing optimum enhancement of the jewellery and constant visual comfort for customers. This project demonstrates how Rodalight can combine technical expertise, durability and exceptional visual impact for every commercial or specialist project.
